Keynote: Why You Need Social Media Now
Social media is changing at the speed of light and every company, no matter the industry or size, is struggling to keep up. In this session, our social media pros will update you on the biggest changes. You will be able to decide which digital media platforms make the most sense for your company to achieve its business goals, and which ones are a waste of time.
Workshop: An In Depth How-To Workshop - Marketing Through Social Media
After the general social media session you’ll understand why your company must leverage social media for business growth. Now, join us for a deep dive into how your company can take the next steps.
This session is for the do-ers. The truth is everyone has questions on how to use social media no matter their level of expertise. All of your questions will be answered! This workshop session will include three areas of focus:
- Social selling with an emphasis on LinkedIn for prospecting
- Video production and marketing for budgets of all sizes
- Digital marketing focused specifically on B2B and the manufacturing industry