I was recently quoted in Inc. Magazine on my thoughts about what marketing will look like in 2018. I am in great company with 27 other great entrepreneurs and marketers who explained where their focus will be in the new year, too. Check out the feature below!
"'No one wants to read the internet anymore. Everyone wants to watch it. In 2018, Cisco predicts video may make up 84% of internet traffic. I’m getting more serious about learning and communicating through video with people and companies I respect.
I’m more focused on helping companies create and utilize good video not only for marketing but for training, customer service and recruiting.
When I use social media for myself or for my company I’m going to rely more on video even to post casually and answer questions on twitter and LinkedIn. I’m going to focus more on Facebook Live and YouTube Optimization.'"
Read the full article by Melanie Deziel on inc.com.